FASHION LIFESTYLE BRANDS
Where Style and Comfort Meet:
Deckers Brands’ Fashion Lifestyle Brands marry unrivaled comfort and expert craftsmanship with timeless style for men, women and children who are ready to make a statement.
PERFORMANCE LIFESTYLE BRANDS
Supporting the Pursuit of Adventure:
From the mountains to the beach, our Performance Lifestyle Brands inspire and encourage individuals to get out and get after their next big adventure.
Built by a Collective Passion:
It was 1973 in Santa Barbara, California, when Deckers Brands founder took a risk, followed a passion and created a new kind of footwear. With its simple, yet innovative striped design, the first Deckers flip-flop took the surf lifestyle market by storm, quickly growing into a mainstream staple.
Over the next three decades, Deckers Brands grew from a single iconic sandal into a global, multi-brand company by seeking out niche brands with a like-minded spirit and heritage. Beginning with the acquisition of the UGG® brand in 1995 and continuing with Teva®, Sanuk®, HOKA ONE ONE® and Koolaburra by UGG® , Deckers Brands has grown each brand into a lifestyle leader through innovative design and passionate marketing.